Mailchimp vs ActiveCampaign

Complete comparison between Mailchimp and ActiveCampaign. Discover features, pricing, pros and cons to choose the best tool for your needs.

Schnellvergleich

Mailchimp

(4.4)

13M+ benutzer

Ab$13/month
PreismodellPer contacts
Kostenloser Plan verfügbar
Italienische UnterstützungGut

Hauptfunktionen

  • Email campaigns
  • Automation
  • Landing pages
  • Audience segmentation
  • A/B testing
  • Analytics

Stärken

  • +Easy to use
  • +Good free plan
  • +Nice templates
  • +All-in-one marketing
  • +Good analytics

Schwächen

  • -Gets expensive with growth
  • -Limited automation on free
  • -Support can be slow
  • -Strict sending limits

Am besten für

Small businesses and startups starting with email marketing

Website besuchen
Gegründet 2001Atlanta, USA

ActiveCampaign

(4.6)

180K+ benutzer

Ab$29/month
PreismodellPer contacts
Kein kostenloser Plan
Italienische UnterstützungGut

Hauptfunktionen

  • Advanced automation
  • CRM integration
  • Lead scoring
  • Site tracking
  • Split testing
  • Predictive sending

Stärken

  • +Powerful automation
  • +Built-in CRM
  • +Great deliverability
  • +Advanced segmentation
  • +Good support

Schwächen

  • -No free plan
  • -Learning curve
  • -Template editor could be better
  • -Can be complex

Am besten für

Growing businesses needing advanced email automation with CRM

Website besuchen
Gegründet 2003Chicago, USA

Funktionsvergleich

FeatureMailchimpActiveCampaign
Bewertung
(4.4)
(4.6)
Ab$13/month$29/month
Kostenloser Plan verfügbar
Italienische UnterstützungGoodGood
Benutzer13M+180K+

Unser Urteil

Wählen Sie Mailchimp wenn...

  • Easy to use
  • Good free plan
  • Nice templates
  • All-in-one marketing

Wählen Sie ActiveCampaign wenn...

  • Powerful automation
  • Built-in CRM
  • Great deliverability
  • Advanced segmentation

Häufig gestellte Fragen

What is the main difference between Mailchimp and ActiveCampaign?

Mailchimp is ideal for Small businesses and startups starting with email marketing, while ActiveCampaign is better for Growing businesses needing advanced email automation with CRM.

Which is cheaper, Mailchimp or ActiveCampaign?

Mailchimp starts at $13/month, while ActiveCampaign starts at $29/month. Mailchimp offers a free plan.

Which has better Italian support?

Mailchimp has "Good" Italian support, while ActiveCampaign has "Good" support.

Need help choosing?

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