Mailchimp vs ActiveCampaign
Complete comparison between Mailchimp and ActiveCampaign. Discover features, pricing, pros and cons to choose the best tool for your needs.
Comparaison rapide
Mailchimp
(4.4)
13M+ utilisateurs
À partir de$13/month
Modèle de prixPer contacts
Plan gratuit disponible
Support italienBon
Fonctionnalités clés
- Email campaigns
- Automation
- Landing pages
- Audience segmentation
- A/B testing
- Analytics
Points forts
- +Easy to use
- +Good free plan
- +Nice templates
- +All-in-one marketing
- +Good analytics
Points faibles
- -Gets expensive with growth
- -Limited automation on free
- -Support can be slow
- -Strict sending limits
Idéal pour
Small businesses and startups starting with email marketing
Fondé en 2001Atlanta, USA
ActiveCampaign
(4.6)
180K+ utilisateurs
À partir de$29/month
Modèle de prixPer contacts
Pas de plan gratuit
Support italienBon
Fonctionnalités clés
- Advanced automation
- CRM integration
- Lead scoring
- Site tracking
- Split testing
- Predictive sending
Points forts
- +Powerful automation
- +Built-in CRM
- +Great deliverability
- +Advanced segmentation
- +Good support
Points faibles
- -No free plan
- -Learning curve
- -Template editor could be better
- -Can be complex
Idéal pour
Growing businesses needing advanced email automation with CRM
Fondé en 2003Chicago, USA
Comparaison des fonctionnalités
| Feature | Mailchimp | ActiveCampaign |
|---|---|---|
| Note | (4.4) | (4.6) |
| À partir de | $13/month | $29/month |
| Plan gratuit disponible | ||
| Support italien | Good | Good |
| Utilisateurs | 13M+ | 180K+ |
Notre verdict
Choisir Mailchimp si...
- Easy to use
- Good free plan
- Nice templates
- All-in-one marketing
Choisir ActiveCampaign si...
- Powerful automation
- Built-in CRM
- Great deliverability
- Advanced segmentation
Questions fréquentes
What is the main difference between Mailchimp and ActiveCampaign?
Mailchimp is ideal for Small businesses and startups starting with email marketing, while ActiveCampaign is better for Growing businesses needing advanced email automation with CRM.
Which is cheaper, Mailchimp or ActiveCampaign?
Mailchimp starts at $13/month, while ActiveCampaign starts at $29/month. Mailchimp offers a free plan.
Which has better Italian support?
Mailchimp has "Good" Italian support, while ActiveCampaign has "Good" support.
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