Samenvatting: Je hoeft niet te kunnen programmeren om een succesvolle startup te bouwen - maar je moet wel begrijpen hoe je samenwerkt met degenen die dat wel kunnen.
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Absolutely. Many billion-dollar companies were founded by non-technical people: Brian Chesky (Airbnb), Whitney Wolfe Herd (Bumble), Sara Blakely (Spanx). The key is finding the right technical partners and focusing on your strengths.
Learning basics helps with communication and decision-making, but don't try to become an engineer. Your time is better spent on product vision, customers, and business. Take a 20-hour intro course, not a bootcamp.
Focus on outcomes, not implementation. Describe what users need to accomplish, not how to build it. Use wireframes to show concepts. Ask questions without pretending to know more than you do.
Use agencies for your first product version. Hire a CTO when you have product-market fit, can afford equity dilution, and need someone to build a long-term technical vision. Most startups don't need a full-time CTO until Series A.
Get multiple quotes, ask for references, own all code/IP in contracts, use milestone-based payments, and have an independent technical advisor review proposals. Transparency is key - good partners welcome scrutiny.
Software Development16 min2025-12-28
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